Tag Archives: CLT

Creating Effective and Engaging Videos – Principles and Practice (EP:17)

Creating Effective and Engaging Videos – Principles and Practice (EP:17)
With  Metta Kuehntopp, M.Ed. 

Video is a powerful platform to deliver online learning. When leveraged well, video enhances learners’ ability to synthesize and engage with educational concepts. So what makes a quality educational video? How does our cognition impact a practical and effective video design? How can we apply scientific principles and effective learning theory to create meaningful videos that make learners cheer?  In this episode, Senior Instructional Designers Metta Kuehntopp and Stacy Craft chat through foundations of learning, pedagogically-sound practices and simple design recommendations to help you create effective educational videos.  

Questions? Feedback? Ideas? Contact us at edufi@mayo.edu

Additional Resources

Video Samples referenced in podcast:


10 Tips for Creating Effective Instructional Videos – Higher Ed Teaching Focus Michael Smedshammer, PhD

LEARNS – How to Make Brain Friendly Learning that Sticks  with Stella Collins

Guo, Philip & Kim, Juho & Rubin, Rob. (2014). How video production affects student engagement: An empirical study of MOOC videos. 41-50. 10.1145/2556325.2566239.  

Brame C. J. (2016). Effective Educational Videos: Principles and Guidelines for Maximizing Student Learning from Video Content. CBE life sciences education15(4), es6. https://doi.org/10.1187/cbe.16-03-0125

Serembus, Joanne Farley EdD, RN, CNE; Murphy, Jackie MSN, RN, CPN, CNE Creating an Engaging Learning Environment Through Video Discussions, Nurse Educator: 3/4 2020 – Volume 45 – Issue 2 – p 68-70 doi: 10.1097/NNE.0000000000000701

Effective Educational Videos Vanderbilt University Center for Teaching


Cognitive Load Theory 3 – intrinsic, extraneous, germane. – 3 Minute Ed Theory

Chunking: Learning Technique for Better Memory and Understanding – Sprouts